News

NCRTC plans for FOB with travelator between Sarai Kale Khan RRTS Station & Hazrat Nizamuddin Rly Stn

Source Media4Growth -April 12, 2022

Sarai Kale Khan station is one of the largest stations on 82 Km long Delhi- Ghaziabad- Meerut RRTS corridor. With Multi-Modal Integration (MMI) at its core, this 215 m long, 50 m wide and 15 m high RRTS station is strategically located in close vicinity of Delhi Metro Station, Indian Railway’s Hazrat Nizamuddin station and Vir Haqiqat Rai ISBT.

Prakash Arts takes up Associate Sponsorship of Outdoor Advertising Convention (OAC) 2022

Source Media4Growth -April 12, 2022

The OOH major has maintained a long-standing brand association with OAC, extending key support to this annual event.

Rampage Advertising bags sole rights on 121 unipoles in Srinagar

Source Media4Growth -April 11, 2022

Adil Bhat, MD, Rampage Advertising says OOH is staging strong recovery in Srinagar

Greater Chennai Corporation exploring ways to boost ad revenues

Source Media4Growth -April 11, 2022

The civic body is reportedly looking to amend the Chennai City Municipal Corporation (CCMC) Act

Broadsign appoints John Dolan as VP, Global Head of Media Sales

Source Media4Growth -April 8, 2022

Dolan joins Broadsign with a comprehensive understanding of the adtech landscape spanning the demand side (DSP), data management (DMP), ad serving, dynamic creative and verification

Srishti Group bags ad display rights at key locations inside Chennai International Airport

Source Media4Growth -April 8, 2022

As a strong votary of DOOH media, Srishti Group will have all its media assets in the digital format, catering mainly to the domestic air passengers who are the target audiences for most advertising brands

Bangalore International Airport, AWS announce Joint Innovation Center

Source Media4GrowthBangalore International Airport, AWS announce Joint Innovation Center -April 7, 2022

The JIC will focus on driving digital innovation for the airport, enhancing passenger experience, and creating positive impact for the community where the airport operates.

Australia OOH industry net revenue up 25.5% in Q1 2022, OMA attributes recovery to MOVE 1.5, standard norms

Source Media4Growth -April 7, 2022

“There are many signs that we are back on track and that 2022 will see us achieve or even exceed pre-pandemic annual revenue,” states OMA CEO Charmaine Moldrich

Parryware reinforces ‘Always in Fashion’ brand positioning with ‘YouRooms’

Source Media4Growth -April 6, 2022

The 360 degree campaign is being activated on leading national and regional TV channels, popular radio channels across different cities, OOH, Social media, OTT platforms and other digital platforms.

MCD to be unified to improve governance, transparency & optimum resource utilisation

Source Media4Growth -April 6, 2022

Municipal Corporation of Delhi, MCD, South Delhi Municipal Corporation, SDMC, North Delhi Municipal Corporation