News

DMRC ridership grows, but Metro ad spends still low

Source Media4growth -January 27, 2021

The Delhi Metro Rail Corporation numbers show that there has been a rise of more than 150% in ridership since September 2020

Ministry of Electronics and Information Technology’s Republic Day Tableau 2021 conceptualised & designed by ITW Playworx

Source Media4growth -January 27, 2021

The 3D tableau is based on the theme of Digital India & AatmaNirbhar Bharat

PPDS appoints Christian Krela to drive growth in DACH AV market

Source Media4growth -January 25, 2021

Krela comes with more than 20 years of industry experience, including high profile roles at Kramer, ClearOne, Milestone AV Technologies and more

Kolkata Municipal Corporation launches tender for Monopole Street Hoardings media rights

Source Media4growth -January 25, 2021

The 161 locations within the jurisdiction of the Corporation will be tendered for construction of monopole street hoardings

AAI signs agreement with Adani Group for 3 airports

Source Media4growth -January 25, 2021

The Adani Group will operate, manage and develop the airports for the next 50 years, in accordance with the terms and conditions specified in the Concession Agreements

ILC Group appoints Nihit Kumar as GM & Head - Marketing

Source Media4growth -January 22, 2021

Nihit Kumar will lead the group’s marketing initiatives and strategic partnerships

Watch it to feel it with Rado

Source Media4growth -January 22, 2021

The OOH campaign by the Swiss watch brand was inspired by its latest deep green collection and created a striking presence across premium sites in multiple cities

Storia Foods partners with CASHurDRIVE for product sampling

Source Media4growth -January 21, 2021

The beverage brand has tied up with CASHurDRIVE for the in-cab activity of product sampling among customers

Data, technology & value for money: key factors for OOH in 2021

Source Media4growth -January 21, 2021

Leading OOH specialist agency heads unravel game changing factors for the OOH industry in crucial year 2021

Wagh Bakri brews new initiative to fight Covid19 spread

Source Media4growth -January 21, 2021

The brand distributed green tea bags, sanitiser dispensers and shields to frontline Covid19 warriors