Some 60 airlines from 40 countries to operate to/from India during the summer schedule
The new guidelines are the result of an extensive research exercise among 11 audience measurement bodies, working with international media owners and media buyers.
StreetMetrics partnered with Voxel Worlds, a realistic proptech design studio, to build StreetCity.
The campaign was unveiled for seven days from March 21 on Ocean’s mammoth Liverpool Media Wall which is positioned directly opposite Lime Street Station, captures the attention of construction workers as they arrive in the city for work.
Dynamic triggers were set up for the show ‘Forecasting Love & Weather’, where when it was raining, the creative that appears on the billboard would be ‘rainy’ creatives. Likewise, when it is sunny, ‘sunny’ creatives appeared.
Decline in daily Covid cases, resumption of regular international services will provide the growth props
The digital payments brand has piloted a truck art campaign with a fleet of trucks on highways in Maharashtra, covering Pune, Nashik & Mumbai to promote its insurance products.
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The Advertising Agencies Association of India (AAAI) has announced a contest to redesign its logo to reflect the future of advertising. The contest is open to all creative individuals and advertising agencies and the last date for receiving entries of the designs is April 15, 2022
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As the incumbent, Ocean has held the rights to sell the unique outdoor advertising landmark for more than 10 years.
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Sharing some amazing life experiences, celebrated mountaineer Satyarup Siddhanta, who holds a Guinness World record for being the youngest in the world to climb the highest mountains and volcanoes of all the seven continents, inspired an awestruck audience during his talk on the theme - ‘Scaling new peaks of excellence – meeting challenges head on’